Responsibilities
Collect, document, and translate business requirements into clear technical specifications for development teams, focusing on CRM-related developments.
Work in close collaboration with sales, customer care, product, and IT teams to design and implement a new cloud-based CRM solution.
Ensure all technical requirements are feasible, scalable, and aligned with the organization’s existing technology stack and capabilities.
Act as a key point of contact for the new CRM platform throughout its development, enhancement, and the rollout of new features.
Coordinate with external vendors and third-party providers during all stages of development and implementation.
Define testing requirements, develop test cases, and manage thorough user acceptance testing (UAT) before the release of new loyalty features or system updates.
Analyze and map data flows between systems to guarantee seamless customer and loyalty-related data exchange across various platforms.

Requirements
A minimum of 5 years of professional experience in the CRM development field.
Hands-on experience in CRM campaign management and CRM solution development (such as MS Dynamics, Salesforce, Teradata, Unica, or similar platforms).
Strong background in translating business needs into detailed technical specifications.
Excellent problem-solving skills with the ability to diagnose technical issues and recommend effective, practical solutions.
Outstanding communication skills, with the ability to work effectively across cross-functional teams, including both technical and non-technical stakeholders.